As Opening Days kick off across the nation with children and their families heading outside to their local fields, Little League® International is excited to announce OFF!®, one of SC Johnson’s leading insect repellent brands, as a new Official Partner through a multiyear agreement.
As the Official Mosquito and Tick Repellent of Little League Baseball and Softball, the OFF! brand will provide resources and education for Little Leaguers® and their families to help keep them protected from insect bites, while they spend time at their local league fields. By protecting against common barriers to outdoor fun – mosquitoes and ticks – the OFF! brand is helping families embrace outdoor play with trusted protection that families can depend on all season long.
“Partnerships that provide valuable product benefits and information to help Little League families continue to be a priority for us,” said Liz DiLullo Brown, Little League Executive Vice President and Chief Marketing and Business Relationship Officer. “We look forward to working with the team at OFF! on new and innovative ways to support our local leagues and families as they hit the field this season.”
A pioneer in personal insect repellents, OFF! products are backed by over 65 years of research at The SC Johnson Center for Insect Science and Family Health™, one of the largest privately-owned urban entomology centers in the world. To kick off the partnership, the brand is introducing its new line of OFF! for Adults & Kids repellents that is suitable for adults and kids ages one year and up (when used as directed). The picaridin formula feels good on skin and is not greasy – making it an easy non-negotiable that both parents and kids can agree on when heading out to their local field.
For more than 75 years, Little League has partnered with major corporations on a national level to help fill needs felt by families and communities, keep the costs for our local Little Leagues to a minimum, offer unparalleled benefits to those member leagues, support the social impact initiatives of the organization and its local communities, and provide the necessary funding and resources to support local leagues at the grassroots level. Sponsors help leagues operate smoothly, provide training resources for coaches, offset expenses for educational initiatives, offer grant programs for leagues in need, assist in supporting tournament costs, and provide opportunities and knowledge in fundraising, operations, nutrition, and safety. In short, sponsors provide access and opportunities so that local leagues may offer the best programs possible, helping ensure that players and volunteers can have a fun and rewarding Little League experience while supporting their community.
Developed by the #1 pediatrician recommended repellent brand in the U.S.*, OFF! for Adults & Kids offers fragrance-free protection and comes in three product formats: OFF! for Adults & Kids Aerosol, OFF! for Adults & Kids Spritz and OFF! for Adults & Kids Lotion. OFF! for Adults & Kids is available now at select retailers and will be available at other retailers in March.
To learn more about what OFF! can offer to local leagues, as well as what all of Little League’s Official Sponsors can provide, visit LittleLeague.org/Sponsors. Additionally, to learn more about the 2025 Little League World Series events, visit LittleLeague.org/WorldSeries and download the World Series app in the Apple App Store or Google Play.
About OFF!®
OFF!® brand is a pioneer in personal insect repellents for over 65 years. As one of SC Johnson’s leading pest control brands, OFF!® is on a mission to make life better for the next generation. In addition to providing protection against mosquitoes, OFF!® is a part of SC Johnson’s mission to develop mosquito prevention programs and supports scientific studies on mosquitoes that help make a difference in millions of lives. OFF!® is proud to create products with proven effectiveness that repel mosquitoes, ticks and biting flies so families can have a trusted line of protection. No matter the activity or time outdoors, there is an OFF!® product for every occasion. OFF!® products should always be used as directed. Effectiveness against pests differs by product and each OFF!® product label should be read and followed carefully. Learn more at OFF.com.
About SC Johnson
Founded in 1886 and headquartered in Racine, Wisconsin USA, SC Johnson believes that a more sustainable, healthier, and transparent world that inspires people and creates opportunities isn’t just possible – it’s our responsibility.
A heritage of innovation and bold, transparent decisions is why our high-quality products and iconic brands – including OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s Clean Day®, method® and more – are in homes, schools and businesses in virtually every country worldwide.
As a global, purpose-led company, we are committed to making the world a better place today and for future generations. That means relentlessly bringing our expertise in science, innovation, and partnerships to bear on some of the world’s most pressing environmental and health issues like plastic dependence and malaria. Around the world, we use our resources to unlock greater economic and educational opportunities for people and communities where access may be limited, but curiosity and potential are limitless.
See how SC Johnson is a Family Company At Work For a Better World by visiting scjohnson.com or joining us on Facebook, Twitter, LinkedIn, Instagram, YouTube, and TikTok.
*#1 PEDIATRICIAN RECOMMENDED REPELLENT BRAND
According to IQVIA Provoice Survey of pediatricians from August 12, 2023 to August 12, 2024.